BC, Canada

BC SPCA Adoption Challenge 2003

  

 

 
Palmer Jarvis DDB - www.pjddb.com

When the BC SPCA approached Canada’s leading advertising agency Palmer Jarvis DDB about a campaign to highlight the plight of homeless animals in BC, their response was immediate and generous.

Throughout the development of the pro bono campaign the creative and account teams at Palmer Jarvis have been amazing -- giving not only their own time and considerable talents, but also calling upon their colleagues in the production industry to donate their own time and services.

The SPCA is deeply grateful to Palmer Jarvis DDB for its commitment and generosity.  We would also like to thank all the individuals who shared in making this project possible.  On behalf of the SPCA and the animals we serve – thank you!
 

Credits
 
Agency
- Palmer Jarvis DDB
Creative Director - Alan Russell
Art Director - Lara Palmer
Writer - Paul Little
Broadcast Producer - Janice Crondahl
Account Executive - Scot Keith / Angela Hartshorne
Media
- Lenora Kaltenborn

Production Company
- Circle Productions / Hungry Man
Director - David Shane
Director of Photography - Phil Lindsay
Line Producer - Howard Dancyger
Post Production - Coast Mountain Post
Editor - Ian Jenkins
Audio Company - Wave Productions
Audio House Producer - Colin Weinmaster

Peter Benson
- Dad
Matthew Sipos - Son
Toby Berner - Friend on Couch
Kevin Royce - Friend on Couch
Nancy Anne Fowler - Wife
Matthew Lawler - Husband

 

View a message from Alan Russell, Creative Director for Palmer Jarvis DDB, about the adoption ad campaign:
A message from Alan Russell at Palmer Jarvis DDB...
AlanRussell.mov
(QuickTime format, 11.97 MB)

Press Releases:

PJDDB launches humorous campaign for BC SPCA to promote pet adoption (pdf: 20k)

 

Interested in purchasing usage rights to the ads? Contact Lorie Chortyk, BC SPCA General Manager, Communications